Today, I'm diving deep into a concept that could revolutionize the way you prioritize your business activities to achieve substantial growth. The concept is "Fix This Next," developed by business author Mike Michalowicz. It's a method that helps business owners identify and focus on their most critical needs. One of the foundational ideas in Michalowicz’s […]
Last week on my podcast, The Marketing Lawcast, I had the privilege of interviewing attorney Michele Ungvarsky, one of our IMS clients who enjoys success in estate planning and elder law. It was great fun talking about how she decided to specialize in estate planning and elder law, the clients she serves, and the success […]
As an estate planning or elder law attorney, you understand the importance of careful planning and strategic foresight. The same principles apply when it comes to growing your law firm. It’s not just about working hard; it’s about working smart, understanding the landscape, and leveraging the right tools and strategies. In the latest episode of […]
Marketing Estate Planning to Affluent Investors In my latest episode of The Marketing Lawcast, I dive into a topic that's becoming increasingly relevant for estate planning and elder law attorneys: the rise of the self-advised, affluent investor and how to effectively reach this growing demographic. The Changing Landscape of Self-Advised Investing It's no secret that […]
At Integrity Marketing Solutions, we specialize in marketing for estate planning law firms. We are also the driving force behind The Marketing Lawcast podcast, where we unravel the mysteries of growing your practice to seven figures and beyond. In our latest episode, we're slicing through the fog of revenue plateaus to reveal the strategies that […]
🦅In our latest podcast episode, I had an absolute blast chatting with none other than SEO wizard, Lane Houk. Lane is an author, speaker and nationally recognized expert on all topics related to SEO. We dove right into the nitty-gritty of Google's SEO secrets. Let's face it, SEO is the magic wand in our digital […]
With Guest Attorney John McNair How does a solo attorney build a successful elder law practice? This week on The Marketing Lawcast podcast, I visit with attorney (and IMS client) John McNair of Dallas. This episode turns out to be a complete guide to elder law marketing! First, a little background on John: he is […]
Wow, what a ride I just took on our latest podcast episode! 🎙️ I had the absolute joy of chatting with the dynamic Stephanie Townsend Allala. Picture this: a powerhouse journalist diving headfirst into the world of elder law. Sounds like a plot twist, right? That's Stephanie's life, and she spilled all the tea with […]
No doubt you've heard plenty of buzz about webinar marketing for estate planning and elder law attorneys...but do you know how to succeed at webinar marketing? Exciting news here! We've rolled out a brand-new episode over at the Marketing Lawcast, and it's packed with insights. Dive into Webinars: The Secret Weapon in Your Law Firm's […]
Do you want to grow your estate planning practice? Most lawyers answer YES to that question. But the follow-up is a little more complicated: How much do you love your practice? If you’re a lawyer, that may be a funny question for you. I talk to lawyers every day, and follow all the major groups […]
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Disclaimer: Growing a small law firm to six or seven figures (or more) is not easy. The journey is both challenging and exhilarating. At every step you may be tempted to quit. Those who succeed are committed, coach-able and resourceful. If that’s you, let’s talk.